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什么产品好卖?eBay大数据告诉你5大家居产品趋势

浏览量

 

春季购物还在进行中,即使在很多地方春天还没有出现的迹象。不过eBay的销售数据却向我们展示了这个季节的购物趋势:

 

 

1、丛林热

 

流行的热带趋势得益于英国变幻莫测的天气状况。由于今年春天的潮湿情况,英国人无法进行户外活动,因此选择在室内运动。统计数据显示,3月份在eBay上出售的棕榈树相关商品有近5000件。这几乎比2月份增加了15%。

 

 

2、仿真植物

 

随着季节的变化,仿真花销量暴涨,上个月每天都有1500多件“丝绢花”在eBay平台售出。仿真花的外观正变得越来越接近于真花,这也是它们值得购买的原因。从某些方面来看,仿真花是理想的植物——永不凋零并且不会使人花粉过敏。

 

 

3、受追捧的玫瑰金

 

在这个春天,黄铜色一直是热门话题,但在eBay上,似乎人们更关注玫瑰金。eBay数据显示,该网站上个月售出了超过15万件玫瑰金相关的物品,平均每分钟4个!从天花板吊饰到信件盒,想要为你的家居生活增添时尚的金属元素是再容易不过的事情。

 

 

4、70年代绳结

 

在千禧一代纷纷将盆栽植物挂起来的背景下,七十年代盛行的绳结样式又变得流行起来,在过去的三月份,eBay平台数据显示每小时都有15件相关商品售出。你只需要在社交平台Instagram上搜索“#macrame”标签,就能看到超过一百万张用绳结悬挂起来的盆栽照片。

 

 

5、新怀旧风格

 

今年春天,英国人也在避免呆板的“极简主义”,又崇尚起了舒适的“新怀旧风格(shabby chic)”;在此期间,eBay平台共出售了近7.5万件与“新怀旧风格”相关的商品,而“极简主义”类商品则只有5000件。显然,90年代的流行元素不仅在时尚界卷土重来,也在室内设计领域重新回归。

跨境电商ERP

(编译/雨果网 黄兆星)